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The winners of this new time will develop what it means for being product-led in the truest sense—using their products seeing that the engine of buyer acquisition, preservation and expansion. To accomplish this, they will need a restored proper focus as well as the willingness to expand their particular “as-a-service” offerings beyond subscription rates. They will rethink the way they monetize goods and how to value them with regards to maximum achievement. They will integrate PLG guidelines into the way they design, build and deliver their products.